Wants v Needs

One of the great challenges In the gym or fitness world is giving people what they “want” nearly always isn’t what they “need”.

What do I mean?

We have young guys wanting to bench press more, which is just a bad exercise.

We have women who just want to do sit ups or crunches, which is just a bad exercise.

The list goes on, every trainer has his or her one.

What’s the solution?

Gym owners;

We all have to speak more like clients, If that means using words like toning or sculpting so be it. Also don’t sell out! Forget the companies offering you gimmicky products, stay true to your beliefs.

Potential Clients;

Please please don’t get sucked in with fads and crazes! Look around before you purchase, where do elite athletes train? They don’t use vibration plates or wear silly shoes generally and hey they all look great. What credentials does the person training you have? Ask someone who knows what’s best for ME.

Bad back? Maybe kettlebell/TRX classes are a bad option. Also, please don’t take fitness advice from cheap magazines.

At FTI one of our core philosophies is balance so yes, we will do abs and curls but 90% of what you do will be completely good for you.

Our results speak for themselves.

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