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First few copies of my book (finally!) just out of the printers.. I wrote this book to answer all the questions I get on a weekly basis about S&C in the #gaa . I also wrote it as a starting point for all clubs, schools or any team to get something up and running.. it's…

Habits That Sabotage Your Fitness TrainingThere are many factors influencing the success rate of fitness training programmes: the commitment to follow through with it, a healthy diet and lifestyle, and your own body type (there is a different set of exercises recommended for each body type). However, despite these factors being successfully met, there is…

Know Your Customers – How Fitness Professionals Can Create Customer Profiles Building a strong relationship with your customers is a basic rule for every type of business, including fitness and gym businesses. And the best way to build a relationship with anyone requires – above everything else – knowing them, understanding their likes and dislikes,…

How Fitness Professionals Can Get the Most out of Their Existing Customers For many fitness professionals, the most acute problem is not acquiring new customers, but keeping them. Once the “honeymoon period” of the first month of training is over, they see less and less customers renewing their subscription. And even the loyal customers tend…